The four reels every brand needs, the framework for each, and which one YOU need to film first. Content you actually like making...that sells.

The brand is YOU. These reels do the selling so you don't have to.

Save my free seat

The strategy, systems, and hand-holding you need to build a business that makes you consistent money.

Stop stalling. Start building. 12 weeks. Two coaches. A business that finally makes you consistent money.

Here's why your reels aren't selling...

It's not that you're not posting enough. It's that you're making ONE kind of reel, over and over (usually the teaching kind) and hoping it does every job at once. It can't.

There are four reels every brand needs, and each one has a different job: get found, build trust, make the sale, and be so useful you get saved. When you know which is which, and which one YOU'RE missing right now, content stops feeling like shouting into the void and starts actually working.

And the best part? The hook is never some trend you have to chew up and copy. The hook is your magnetic edge, the thing that's already YOU. That's what makes these reels feel good to make and impossible to scroll past.

What you'll walk away with: 

  • The 4 reels every brand needs – Grow, Trust, Sell and Save – what each one is actually for, so you stop asking one reel to do four jobs.
  • A simple framework for each – A repeatable 3-step structure for all four, so you never stare at a blank camera wondering what to say.
  • Which reel YOU need first – A quick self-diagnosis to find your gap, so you film the one that'll move the needle, not just another teaching post.
  • Your magnetic edge as the hook – How to put the most YOU thing in the first 2 seconds, so your reels feel good to make and stop the scroll.
  • The make-it-badly shortcut – Just enough on filming and editing to get it posted, without the fancy gear or the CapCut wormhole.

This is for you if...

→ You post reels and they just...sit there

→ You're making content you don't even like, and it's still not selling

→ You've got plenty of 'teaching' reels but nothing that actually asks for the sale

→ You want a way to show up that feels like YOU, not a performance of someone louder

→ You want a clear plan, not another folder of saved ideas you'll never film

Save My Free Seat

What we'll cover (90 minutes, live)

The big idea → Every reel has ONE job – and why your magnetic edge is always the hook.

The Grow Reel → The framework for getting found by people who don't follow you yet.

The Trust Reel → The framework for turning watchers into people who feel like they know you.

The Sell Reel → The framework for naming your offer and making the ask, without the ick.

The Save Reel → The framework for being so useful you get saved (and remembered).

Your mix + your first 3 reels → Find the reel you're missing, then map 3 to film this week.

Your host

I'm Robyn Savage, a behavioural brand strategist and business coach. I help women build brands that make money by being more themselves, not less.

The behavioural science is my edge, it's why these frameworks work, but you won't sit through a science lecture.

You'll leave with four reel types, a plan, and your magnetic edge pointed straight at the people who'll buy from you.

Quick Questions

Is it really free? Yep. 90 minutes, live, no catch. Come with your phone and your worksheet.

What if I can't make it live? Register anyway, the replay goes to everyone who signs up. Live is better though, you'll map your first reels with me right there.

Do I need fancy gear? A phone and a window. Everything we use is free.

The 4 Reels That Sell

Free Live Workshop

Friday, June 19th · 12pm EDT · Replay Included